Industry Council

Cassy Dump has been entrenched in the eyecare industry for well over a decade, assisting companies of all sizes and at all phases of development with their public relations, marketing, and KOL engagement strategies. As a consultant and the current president of Shine Communications, Cassy…

Hillary is an award-winning sales professional and surgical trainer with a focus on growth and a wealth of product knowledge in medical devices, medical imaging equipment, and computer-guided surgical navigation. She has a track record of closing large medical capital equipment deals, increasing revenue, and…

Wellentina is a distinguished Senior Level Global Marketing Executive with a wealth of experience in the Medical Devices industry. With a strong focus on Strategic Planning and Business Development, Wellentina has made a significant impact throughout her career. Her expertise lies in ophthalmic medical devices,…

Brian Hall is a highly accomplished pharmaceutical professional with a track record of excellence in leadership, account management, and marketing within the healthcare and pharmaceutical industries. With over two decades of experience, he has consistently demonstrated exceptional skills in strategic planning, cross-functional team leadership, and…

Rahim Hirji, RPh has over 20 years of marketing, medical education and market access experience. He is currently the Vice President, Marketing at Harrow, a pharmaceutical company dedicated to eye care. Earlier in his career, Rahim has held a variety of cross-functional roles including Head…

Deb Holliday is an award-winning public relations professional and is president of Holliday Communications, Inc. Holliday Communications is a healthcare-exclusive public relations agency focused on professional trade media relations and media planning. Deb has over 25 years experience in PR, marketing, advertising, media relations, key…

Kristen John is a Media Supervisor at CMI Media Group with 4 years of experience working across the HCP media space. She is a Penn State University graduate who studied Communications/Advertising, with a focus towards Digital Media Trends and Analytics. She has worked across various…

As a highly skilled data engineer with 7+ years of experience in the media and advertising industry, Senan has a strong understanding of database management, analytics, and reporting. His client portfolio spans across the following industries: Consumer Goods, Banking, telecommunications, genetics & health, and healthcare….

Rob Muller has been with CMI Media Group for just over 2 years, focusing efforts primarily on eye care and rare diseases. Rob has over 15 years of experience in media planning and marketing in a variety of industries including concert promotion, real estate and…

Mario Nacinovich is the Vice President of Marketing at Théa Pharma Inc. Before Théa, he was Vice President of Marketing of Santen Pharmaceuticals and formerly Eyevance, where he was responsible for developing and implementing marketing strategies for innovative and impactful ophthalmic therapies. Prior to Eyevance,…

Ellen O’Brien is a Media Director at CMI Media Group based in Philadelphia. She has over 7 years of experience in the HCP media space across 10+ specialty areas, including opportunities with rare disease, brand launches, brands nearing LOE, new business, and revenue share models….

Lori Paige graduated from the University of Pennsylvania with a Bachelor’s Degree in Psychology with an additional concentration in marketing/advertising. She then went on to work for Kallir, Philips Ross a healthcare advertising agency in NYC. After rising to Senior VP, Group Media Director she…

An industry professional of 17+ years, Hugh’s career has ­­spanned across sales, MD training, distributor management and marketing.  During his career, Hugh has resided in the United Kingdom, United Arab Emirates and more recently the United States and has worked extensively across Europe, Middle East…

Allison Scerbo is certified by the Board of Editors in the Life Sciences and the American Medical Writers Association. For more than 12 years, Allison has led editorial and copy development of patient and professional education in a diverse range of settings, including peer-reviewed journals,…

Dora P. Shankman is the visionary leaders behind DPS Strategic Media Enterprises, LLC. Ms. Shankman is a seasoned Healthcare Marketing executive with over 40 years of experience. She specializes in developing strategic marketing, media, and advertising plans for healthcare and consumer products across various media…

Roberta is President of the Alagille Syndrome Alliance, a Nuclear Medicine Technologist, Small Business and Nonprofit Consultant, and mom to 18-year-old twins. She is passionate about and focused on elevating the patient voice, providing opportunities and facilitating meaningful connections in the rare disease space, and…

Anita Kothari Walsh is a seasoned business leader with over 25 years of experience in leadership and management roles, consistently delivering operational and financial results. Known for her expertise in strategy development, brand and product marketing, process excellence, and stakeholder engagement, she has built a…

Pamela P. Wilkerson, President of LMC Creative, Inc., has nearly three decades of experience as a marketing professional in the medical device and healthcare industries. Before embarking on her agency career in 2007, Ms. Wilkerson spent more than 13 years in the medical device sterilization…

Audrey is an award winning veteran with 30+ years in media with over 20 years in digital. She is a rock star negotiator and always has a pulse on the media landscape. Her background is unique as it spans negotiations across both traditional and digital…

Todd brings 10 years of knowledge and experience across a variety of areas in the healthcare space. His expertise in looking at and understanding data and turning that in to useful and actionable insights and information has helped media teams and suppliers understand industry and…