Dora P. Shankman DPS Strategic Media Enterprises, LLC
Dora P. Shankman is the visionary leaders behind DPS Strategic Media Enterprises, LLC. Ms. Shankman is a seasoned Healthcare Marketing executive with over 40 years of experience. She specializes in developing strategic marketing, media, and advertising plans for healthcare and consumer products across various media platforms. Shankman has worked with numerous pharmaceutical and biotech companies, as well as select advertising agencies, excelling in client services and agency management. Her expertise covers a wide range of medical specialties, including oncology, ophthalmology, surgery, primary care, dermatology, women’s health, cardiovascular medicine, nephrology, endocrinology, NSAIDs, hospital pharmacy, formulary, oncology nursing, and most AMA specialties. She has a proven track record for providing savings to clients and has successfully developed internal media departments at Wyeth and Pharmacia. Shankman’s skills in strategic planning, negotiation, and seamless coordination with agencies have made her a well-respected pioneer in the healthcare marketing industry.